Salmon to Siddartha taught me that our value is in being, rather than doing. We can lead a calmer, more fulfilled and enjoyable life if we recognize the lessons and opportunities that come our way. We can transform great adversity into wisdom.
–Robin Ferracone, Founder & CEO, Farient Advisors, author of Fair Pay, Fair Play: Aligning Executive Performance and Pay
This book is a wild ride from Holy Shit to Happy to Be Here!
You learn 5 fundamental principles that really work.
It shows you how to stop swimming against the current and actually enjoy life.
Fergusson’s journey in SALMON TO SIDDHARTHA begins with a shocking betrayal. Then, after twenty years in his internationally recognized family business, he decides to sell, beginning a long journey of self-discovery. Who is he without an impressive business card?
He does a deep dive into his own struggle of forgiveness and the search for inner peace, with a Master’s degree in Spiritual Psychology – and the pursuit of sailing, music, and a new life purpose. The Siddhartha Principles emerge as Fergusson embraces a seemingly impossible one-year project: taking up bass guitar in his fifties, recording an original song with his first band at London’s Abbey Road Studios, playing a gig at the world-famous Cavern Club in Liverpool, and launching rock band Vanaka – recording the song “Happy to Be.”
Fergusson draws an analogy between his journey and that of the Buddha-like character Siddhartha, the seeker of enlightenment from the classic Hermann Hesse novel. By identifying with Siddhartha’s mythological struggle and the real life challenges of the author, readers will be inspired to examine their own ways of being, emerging with a more courageous core and greater resilience in their everyday lives.
The 5 Siddhartha Principles offer all readers a solid foundation for the creation of a life infused with more joy, clearer purpose, and a compassionate understanding of ourselves and others.
Learn Fergusson’s powerful strategies for self-management and the creation of an extraordinary life, The Siddhartha Principles:
1. ACCEPT: Meet yourself where you are, without judgment.
2. LEARN: Find the lesson in your present challenge.
3. CLARIFY: Create an Ideal Scene of your desired experience.
4. ACT: Take small steps every day to create your desired experience.
5. TRUST: Have faith that your life is unfolding perfectly.
The Siddhartha Principles allow us to meet challenges in a more peaceful way, clearly visualize what we want to create, and take action towards our goals. When we meet ourselves where we are, without judgment, we can approach our challenges from a place of greater clarity and creativity. We take dominion over our situation and make conscious choices. When we adopt the perspective that every challenge, obstacle, or painful situation is a learning opportunity, we begin looking for the blessings instead of wallowing in victimhood. We go deep inside and connect with our courage. We ask, “How can I use this situation to become wiser, and to be unconditionally loving of myself and others?” From this place of empowerment, we can visualize an Ideal Scene for what we want to create. We can focus on the positive, giving ourselves some room to breathe and permission to dream. We then feel more confident in taking a small step towards our desired destination, having faith that life is unfolding perfectly.